Principles of Marketing (Record no. 21371)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00334nam a2200133Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT/P |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Philip Kotler, Gary Armstrong |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Pearson Education |
| Place of publication | NULL |
| Year of publication | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 732 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Department | Date acquired | Source of acquisition | Total Checkouts | Full call number | Accession Number | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General Books | Main Library | Main Library | 13/09/2024 | ,Supplier- | 658.8 KOT/P | 21333 | 13/09/2024 | 13/09/2024 | Books | ||||||
| General Books | Main Library | Main Library | 13/09/2024 | ,Supplier- | 658.8 KOT/P | 21512 | 13/09/2024 | 13/09/2024 | Books | ||||||
| General Books | Main Library | Main Library | 13/09/2024 | ,Supplier- | 658.8 KOT/P | 21609 | 13/09/2024 | 13/09/2024 | Books |